Automotive Inventory Ads by Facebook offers a special type of advertisement format through which dealerships can showcase their Used cars and New cars in stock.
Automotive Inventory Ads are a type of ad that automatically shows cars along with its details (price, miles, features, etc) from your stock, to the audience who had browsed or engaged with similar car-related content/interests.
We will create and maintain a vehicle catalogue through Facebook Business Manager and this catalogue will contain all the details about the cars, such as images, descriptions, prices, and availability.
We utilise Facebook's Targeting options to reach your exact audience based on their age, interests, behaviours, and past interactions. This way we ensure your ads are delivered to the right people who are likely to be interested in buying a car.
We include strong CTAs, which includes "Shop Now," "Learn More," or "Contact Us", taking users to the car's landing or your website for more information.
The ad will show up in a carousel format which highlights crucial details of the car and allows users to swipe through multiple cars with each card displaying different cars.
We can effectively use retargeting strategies to reach users who have previously interacted with your website or social media profiles.
These inventory ads will be updated automatically so that only available vehicles will be displayed which reduces the risk of showcasing sold-out models.
We will be able to track all performance metrics such as clicks, conversions, and engagement rates, which in turn can be used to optimise the campaign for better results.
The ads will be personalised to match users’ interests or actions on the dealership’s website, to show cars that match their interests.
The ads will be displayed on both Facebook and Instagram, covering a wide range of audience.
We can set up your ads with custom frames created just for your dealership with your own branding and unique offers.
We can provide you with a fully customised ad displaying relevant details along with Ad Copy.
Auto Dealer Force | Local IQ | ATG | |
---|---|---|---|
Setup Charges | £300.00 | £ - | £500.00 |
Minimum Monthly Spend | £ - | £1,500.00 | £ - |
Percentage of Ad Spend | 12% | 0% | 20% |
Contract Length/Notice | 1 Month | 3 Months | 3 Months |
Auto Dealer Force | Local IQ | ATG | |
---|---|---|---|
Setup | £300.00 | £ - | £500.00 |
Media Spend | £900.00 | £4,500.00 | £1,500.00 |
Percentage of Ad Spend | £108.00 | £ - | £300.00 |
Total 3 Month Cost | £1,308.00 | £4,500.00 | £2,300.00 |
*Prices Exclude VAT
By promoting specific vehicles, you can boost their visibility and attract more potential buyers.
Potential buyers can easily view and browse through the cars available in stock and navigate to your website, simplifying the purchasing process.
The dynamic nature of the ads, along with targeted placement, results in higher engagement rates compared to static ads.
This will allow your to target local audience more effectively, increasing the chances of attracting local customers who can visit the dealership in person.